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$12.50 a cut!!!!!

Discussion in 'Lawn Mowing' started by FiremanMike, Jun 13, 2003.

  1. FiremanMike

    FiremanMike LawnSite Member
    Posts: 77

    Ok, just having to vent here. Went to mow my last lawn today. Nice neighborhood and all. Drop the gate and notice a neighbor washing her car. I grab a card and go introduce myself. She says that she already gets hers done for $12.50 a cut. After I picked my jaw up off of the ground, I told her "keep em, you got a great deal". Then she tells me that she also referred about 5 other customers in that area. Ahhh I get it now. So I notice that another neighbors lawn is about 8" high. Go up and intro, I said "you ready to join up?" "Yeah....hold it, your "Malcolm's Mowing Service?" Yes I am, then she tells me she already signed up with....you guessed it. $15.00 a cut. We're talking 1/3 of an acre lots here. I charge at least $20.00. So I see the guy on the way out and stop my truck. I told him that he's killing me by only charging $15. He tells me it's his first year. Well guess what, mine too and my bare minimum is $20. I wished him good luck and all. Am I charging too much? Sorry about the length here, just venting:angry: :angry: :angry: :angry: :angry:
     
  2. HOWARD JONES

    HOWARD JONES LawnSite Member
    Posts: 233

    Maybe you should let him do yours while you're doing one for 20+!
     
  3. turfman33

    turfman33 LawnSite Member
    Posts: 226

    Different area's or States I should say, charge different prices due to taxes and so on..... But here in Florida $20 to $25 is a fair start price. you have to consider the overheads too. Stuff adds up. people think that you just put the money in your pocket and go on your way. They don't think that a License has to be bought along with insurance, gas, blade sharpening, belts, oil, travel time, equipment depreciation.......the list goes on......

    The guy that is charging way low wont survive. he will come to realize that he will probably be losing and not gaining. Then he has to try and tell the people that he has to charge more...Guess what, he is probably going to have to charge a fair bit more according to the lot size you said. The clients are not going to like that.

    I have been told by clients that ask for a price, (to my face), "thats to high'. but I just stick to my guns and tell them thats my price.

    If clients want quality then pay the price.

    Hope this helps a little. I under charged when I first started out. It's just the learning curve in this game. Heck, I didn't even know about this page until some time after I started in this trade:)

    Steve
     
  4. rodfather

    rodfather LawnSite Fanatic
    Posts: 9,501

    I'm not sure I would even start up a trimmer or backpack for 15 bucks...that's insane.
     
  5. Keith

    Keith LawnSite Gold Member
    Posts: 3,977

    How long do these $12-15 lawns take one person to complete? 1/3 acre complete job seems like a minimum of $30 if it were here in Florida, where prices tend to be cheap. Man, I would hate to drive off after mowing 6 of these babies and spending half a day for 75-90 bucks :eek:
     
  6. Ajays

    Ajays LawnSite Member
    Posts: 133

    1/3 acre lots for $12-20... that is rediculous. I don't care where in the US you are. Are you mowing in a trailer park? What kind of service do these people expect for that price? You are definately not too high at $20 should be at least $30. I hope both you and the other guy are able to make it.
     
  7. stick9

    stick9 LawnSite Senior Member
    Posts: 262

    Don't worry.

    Just leave your business cards with these people and mention that the quoted price goes up every month.

    This guy will be out of business charging that much. You just can't cover your costs and expect to make any profit.

    Or else, he's going to need to make up for it in bulk and start cutting corners like crazy. In that case, if the people care at all, they'll figure it's better to go with the higher quality cut for a few bucks more.

    The customers will be calling you in no time.

    Stick-NINe
     
  8. FiremanMike

    FiremanMike LawnSite Member
    Posts: 77

    Did I mention that he had 2 helpers with him!! He was on a ZTR (Ferris I think) and one on trimmer and one on walk behind. He says "yeah, I got a couple buddies helping me". I saw the sticker in his window for his plowing license, so I'm guessing he is above the board, but come on!! It takes me 30 minutes by myself to do this ladies lawn (cut, trim, blow). Even if they are outta there in 15...that's a buck a minute....divided by three???!!! He's gonna starve....and I'll be right there when the customers are pissed off at the crappy job, or the price all of a sudden going up. I wanna know where he got the dough for all of the nice equip!! I'm just running a Toro 44" walk behind.....someday.....:)
     
  9. smburgess

    smburgess LawnSite Senior Member
    Posts: 469

    None of my crews drop the gate for less than $35, I'd say my average lawn charge for a cut and trim is $45.
     
  10. ULTIMATE LAWN

    ULTIMATE LAWN Banned
    from AL
    Posts: 656

    We have a series of homes in subdivisions that run at $12.00 per cut.

    There are never fewer than 20 per stop & they can take anywhere from 5-12 min. each..
     

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