This makes no sense...and doesn't have anything to do with this discussion. We're talking about the effects of negative information posted on the internet and the validity of a manufacturer or dealer being upset by the negative press. What people like or do not like is insignificant? More money is spent on marketing than any other business line item. The United States alone spent $273 Billion on marketing in 2011...and $65 Billion in internet advertising in 2011. (IDC and MediaCast data) That's a lot of money to spend for something as "insignificant" as forming opinions of what people do or don't like. I guess I'm not being clear. Guys, I love the reviews...good or bad. (How many times can I say that?) I love LS. The information...good or bad...is why many of us are here. But be practical. A "review" is a nothing more than a form of marketing. It's designed to provide information that is used to form opinions. Nothing more. Period. In fact, you guys probably have seen shill reviews before...fake reviews from people with vested interests. It's a common form of internet marketing. Information, good or bad, that is posted somewhere for others to see is simply marketing. The internet is the first place most people go these days to consume their marketing. Do a search for "walker super bee opinion"...this thread comes up on page one, second result. The fact that LS is a considered an "expert resource", not only in the public eye, but also in Google's algorithm, makes any information here even more credible and actionable. When we post a positive review, it's great marketing (and free, usually) for the product. When we post a negative review, it's great marketing for the competitor's product. The primary reason we like to read reviews is because we "try" products through other people because we're unable or unwilling to form our own opinion by trying the product out ourselves. After all...the only opinion that really counts is our own. So...when we look at reviews or opinions of others, we're using their experience as a substitute for our own...most often to make a buying decision. Of course companies want to know negatives about their product. I disagree that they want to know them by having them broadcast to the world in a permanent fashion. That's common sense. Nobody, and I mean nobody, prefers that their dirty laundry be out for the world to see. "Yeah, tell the world about our product failures. That's helpful to our bottom line. Sign us up for that!" Really? Folks, I won't belabor this anymore. I can see that I'm clearly outnumbered here. I will close with reiterating that I'm all for what you said, mtmower. I'm all for you providing the information, good or bad. All I wanted to point out was the reality of the situation that seemed lost on everyone when someone acted upon the negative review. No company wants their reputation damaged...including yours or mine. Negative marketing does just that. We shouldn't be surprised whenever some form of damage control by someone with a vested interest takes place. I completely understand that the original intent was to simply provide useful information, and was not meant to harm Walker or the dealer. I get it. Useful information was indeed provided. Your review was honest, awesome, and helpful to me and no doubt thousands of others. But it's naive to think that Walker as a company wasn't damaged. You marketed against them. It's that simple. Just remember, the reason most of us look at reviews is to have our opinions formed for us. It saves us the time of actually forming our own. I do it. You do it. We all do it. That makes reviews, the internet version of the gold standard 'word of mouth' advertising, some of the most effective marketing on the planet...for better or worse. I've said all I can say. I'm done! Have at it, guys.