I am putting this ad in the local paper this week. When the customer calls, I will ask for their address. When they ask me to sign up I will simply state; "We placed this ad to weed out the cheap customers in our neighborhood so that we don't waste our time and gas giving estimates to the cheap, PITA customers such as yourselves". CLICK. This week, I landed 7 out of 10 jobs from estimates. The other 3, I wasted over an hour driving back and forth for the price shoppers. I have decided this will be my last year giving estimates in writing. That way, the customer will not have anything in writing to show the other LCO's who lowball.