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Am I lowballing?!?!?!?

Discussion in 'Starting a Lawn Care Business' started by stevenf, Jun 16, 2008.

  1. stevenf

    stevenf LawnSite Bronze Member
    Posts: 1,612

    Ive been charging about 60 an acre +more for trimming times. My minimum is $30.00 and the only account I have for $30.00 is next to a $40.00 account and only takes me 12 minutes.
    I get a mailout today from a big company and there coupon says First mowing only $34.95. Then it says in small print (Inlcudes most lawns up to 14k sq ft!!! If $35.00 is there first cut coupon, What are they charging these people??!?!?!
  2. k911lowe

    k911lowe LawnSite Senior Member
    Posts: 526

    sounds like your minimum is a little low.you can charge whatever the market will bear.(thats a pun)
  3. Chris G

    Chris G LawnSite Member
    Posts: 95

    eh you need to try and milk the market lol
  4. Lawnut101

    Lawnut101 LawnSite Silver Member
    Posts: 2,254

    I wouldn't say that you are lowballing. Charge a price that you can make money at. Bigger companies often have more overhead, so they charge more, where smaller newer companies have lower overhead, so they don't have to charge as much to make a profit. Now I'm not saying, go around giving competitors customers a lower price, that's lowballing. I'd say your price right now is what should be called "competitive pricing."
  5. DeepGreenLawn

    DeepGreenLawn LawnSite Silver Member
    Posts: 2,372

    a way I like to check my prices is that if I get EVERY customer... something isn't right. My ratio this year has been about 3:5 for new customers. That tells me I am just right. I am nowhere close to the cheapest.
  6. stevenf

    stevenf LawnSite Bronze Member
    Posts: 1,612

    That is a good way to put it because I havent gotten all of my estimates either. I do pull in $40.00 an hour on my slowest profiting day. Some days its as much as $60.00 so I guess I am in the right ball park. I just dont see how companys like that can find people to add to there success when I cant even get all my estimates and a way lower price. Weird.
  7. bohiaa

    bohiaa LawnSite Fanatic
    Posts: 5,220

    Depends on what your cutting,,, around here we charge 35.00 to 45.00 Per acer for bush hog cutting.....

    1 guy can go about 15 to 20 acers a day

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