another negative Scotts ad attacks us

Discussion in 'Lawn Care Business Management' started by americanlawn, Feb 16, 2014.

  1. turfmd101

    turfmd101 LawnSite Bronze Member
    Posts: 1,289

    I see that #3 & #4 have some truth. Especially #4. So true.
    Posted via Mobile Device
     
  2. americanlawn

    americanlawn LawnSite Fanatic
    from midwest
    Posts: 5,852

    Nice points. Here's the "headline" of page 3 of the Scotts brochure.

    "We use Scotts professional products no one else has -- INCLUDING OUR COMPETITION".

    I figured you guys would get a kick out of this. lol Sounds like they're hurting imo.

    BTW, the "priority code" of this mailer is 62990002. (not sure what this means)
     
  3. americanlawn

    americanlawn LawnSite Fanatic
    from midwest
    Posts: 5,852

    A little history between Scotts & me (incorporated in 1990)

    We used to advertise to our customers that we used Scotts fertilizers. Things went well for years, and we grew our business (3 truckloads - 66 tons - just for round one). Cindy Flack was our sales lady (Ohio). Cindy even said we were the largest purchaser of Scotts fert in Iowa (at that time).

    Cindy even asked if we could include Scotts fertilizer bags in our TV commercials (which we did). She was a super gal.

    Then 'out of the blue', we received a very threatening letter from a law firm out of Washington, DC. They threatened a law suit which amounted to a "cease & desist" order. Said if we continued to tell folks we used Scotts products, they would file suit against my company.

    We turned this over to our attorney. Recommended not to fight it (money).

    Bottom line, Cindy lost her job. We then began using LESCO products.

    I will never forget what Scotts" did to us. Never.

    Reason this came about is "Scotts Lawn Service" planted a franchise here the following year. So this explains it. I guess.

    Shameful! imo
     
  4. Chilehead

    Chilehead LawnSite Bronze Member
    Male, from Stockbridge, GA
    Posts: 1,898

    That's a case of playing dirty pool if I ever heard one. I'm sure you're better off without them.
     
  5. threepointchamp

    threepointchamp LawnSite Member
    Posts: 26

    So your bad blood with Scotts steams from some bad advice you got from a rep about using bags of fertilizer in your commercials? You should have known to get legal involved when using branded products that you don't own to promote your business.

    I am not quite sure how you can saw everything on the advertisement piece you received is a lie. Do you have someone on the inside at Scotts that gave you the lowdown?

    I would be happy to defend any statement made on the piece you received.
     
  6. americanlawn

    americanlawn LawnSite Fanatic
    from midwest
    Posts: 5,852

    I never got bad advice from our Scotts rep, Cindy F. We were happy to feature bags of Scotts fert in our TV ad. I admit our brochures mentioned Scotts Professional Products, but we had approval to do this too.

    Yet all this was approved by O.M. Scotts & Sons at the time (one year before Scotts Lawn Care came to our town).

    I miss Cindy. Always went out of her way for us, and she had a heart of gold.

    Chilehead is correct.

    Not sure I blame anybody for
     

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