let me ask you fools a question......i presented my new business plan to the boys at the mower shop, and they all grumbled and moaned. thier position was- "provide a top service, at a higher price." well, it wasn't long before i showed them that THEY WERE the lowballers, not the guys doing level "b" work. it's like this: i will give a lesser product, at a cheaper price. the end result is, i will charge less than my competitors, but, i'll make more. it seems that these "top quality" guys, charge about $5 more a week for the service....but, they are giving it away. they are- bagging the clippings, picking up trash, edging walkways and beds weekly, and doing a top notch wacking job every single week, clipping the weeds along the curbline and cracks in the walkway. so, for that $5 extra, they are using walker mowers (about $7,000 more in price than my mowers) hauling around a truck load of grass and debris (which causes more fuel consumption) and not to mention the disposal fees and time at the dump. if you are only charging a couple of bucks more, and doing a better job, you are more than likely, a "high end" LOWBALLER. are you?