Bi weeklys and their worth.

Discussion in 'Lawn Mowing' started by Kelly's Landscaping, Dec 19, 2012.

  1. herler

    herler LawnSite Fanatic
    Posts: 5,144

    Sorry, you have to take the good with the bad, can't win them all, goes with the territory, just how it is, grass isn't greener the other side of the fence, I ain't right in the head, you want the cake you have to eat the potatoes, I hate it too but if you want the rich customers you have to service the poor ones, I'm not rich either.
  2. Darryl G

    Darryl G LawnSite Fanatic
    Posts: 8,064

    Not really....not when you factor in other services. I look at it more in terms of how much the account brings in per year. I billed one of my bi-weekly accounts over $1,000 for a storm/fall cleanup (it's usually around $600).

    I'm not saying they can't be a pain and that I wouldn't rather have all weekly accounts, but I'm not about to drop them either (with one exception - the one that cuts it himself at the beginning and end of the season will be gone). But these customers all know that they're not priority customers and that my weekly ones take's nice to have something that can slip without getting stressed out over it.

    All of my bi-weekly accounts ended up falling on the same week this past season due to weather. It was a bit of a trick to get them back in shape and on their proper schedule. I ended up cutting a bunch of them at 16 to 18 days...that wasn't much fun! I do reserve the right to charge an excessive growth surcharge due to conditions not under my control, but it's not something I do often.
  3. GMLC

    GMLC LawnSite Platinum Member
    Posts: 4,353

    I agree with you 100% about the extra services. I had all my bi-weekly's scheduled on the same day each week like you. But as I stopped taking on new bi-weekly's and they naturally phased out (I didn't just drop them) that day got filled with weekly's.
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  4. weeze

    weeze LawnSite Fanatic
    Posts: 8,914

    i dont' think you could have a business down here if you didn't do bi weekly cuts. most of mine are bi weekly. some of the yards are 2 1/2 acres and i charge $125 a cut. that's $250 a month. i don't think anyone would pay $500 a month for lawncare here. lol the few i have that are weekly are small yards that take 30min or less paying $35 a cut. i do have one that pays $45 a cut that gets weekly but it's in an upscale neighborhood.

    there's another company that does most of the houses in that neighborhood and they only charge $35 a cut. i've seen them many times. it's 3 mexicans working for someone. they just jump out of the truck and one guy cuts like 5 yards and another trims them all and another blows them all off. i guess they can afford to do that since they get done alot quicker and being solo i can't compete with their prices. i'm not gonna spend 45min-1hr somewhere and only make $35. i guess their recipe is to charge less and do more to makeup for it. my plan is charge more and do less lol.
  5. KeystoneLawn&Landscaping

    KeystoneLawn&Landscaping LawnSite Senior Member
    Posts: 774

    I agree with that thought. What would you guys think if you stopped at McDs for a hamburger and they told you only if you buy fries and a drink also, no single sales? I split mine so half one week half the next. Like said by others, in the spring bi-weekly will get cut weekly if needed and all my customers are good with that.
  6. jrs.landscaping

    jrs.landscaping LawnSite Silver Member
    from Maine
    Posts: 2,717

    I'd go to Burger King :laugh: !! Bi-weekly has their place, on commercial accounts I don't mind them but as far as resi's go I've found they're usually price shoppers who want somethig for nothing.
  7. MOturkey

    MOturkey LawnSite Silver Member
    Posts: 2,757

    I'm a mowing only service, so I'm not looking to book extra services like many of you, but I have actually become quite the fan of EOW accounts. That said, not every account should be considered for an EOW service schedule, but for those that qualify, they can be good money makers, at least from my standpoint. I was actually going to run the numbers on mine this year, but haven't gotten around to doing so, but I'm almost certain my EOW accounts netted a higher percentage of cuts (based on the maximum number possible during the growing season), than did my weekly accounts.

    I have around 15 EOW accounts. Many are weekend or vacant properties, most have poor soil conditions resulting in slow, thin growth for the most part, and mowing on a bi-weekly basis is not a problem. This year, with the drought, I skipped a lot of weekly accounts, but the EOWeekers, not so much. It has to get really dry on most properties before you don't have enough growth to mow on a two week basis.

    If priced correctly, I feel they can be quite profitable. In my case, I serviced most of them the same day, so in theory, every other week, you can have an extra day off.
  8. lawnboy dan

    lawnboy dan LawnSite Gold Member
    Posts: 3,712

    i am mow only too-the evo is essential to this type of biz model.
  9. LHS Lawns

    LHS Lawns LawnSite Senior Member
    Posts: 253

    Thats a good "laying down the law" to the EOW customer. I have one customer that wants the 10 day cut in a an area where I have five every week customers.

    He gets his three cuts every month but the 10 day thing doesn't work out. It gets cut when I'm there which ends up being cut one week skip a week cut the next two.

    In the Spring I convince him to go every week and most of the time he agrees so its not so bad. He is one of the top three PITA customers but he is right across the street from the other customers I service so to protect my territory I keep him.

    Its a waterfront high end small town in the county about 10 miles off my route but its worth it as long as I have enough business to make it profitable. With the cost of operating I can't go down there on a odd day to cut just one yard. They are all small yards but add up nicely.

    If I had a set of ground rules to follow like you have I'd probably be better off. I'll have to keep it in mind for the next time.
  10. KeystoneLawn&Landscaping

    KeystoneLawn&Landscaping LawnSite Senior Member
    Posts: 774

    My point exactly. If you were Mcds and the other LCO BurgerKing, sooner or later there may only be BurgerKing..... I understand why some don't want to have bi weekly accounts. I look at it as an opportunity to show that customer, their friends, family and neighbors the quality of work provided by us. Sorta advertising that you get paid for. I have received referrals from bi weekly customers. So if you connected the chain, the value of those customers may be higher than some numbers may show.

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