Brochure Feedback

Discussion in 'Business Operations' started by MDScpr, Aug 20, 2003.

  1. MDScpr

    MDScpr LawnSite Member
    Posts: 52

    This is the inside of my brocure that we will be sending out this fall to solicit some accounts. Let me know what you think. First time attaching, so may take a few shots...

    brochure.jpg
     
  2. MDScpr

    MDScpr LawnSite Member
    Posts: 52

    A little out of focus b/c of the resize, but layout feedback is welcome...
     
  3. MDScpr

    MDScpr LawnSite Member
    Posts: 52

    This is the front and middle flaps for the outside, still working on the third flap so didn't attach it. Again, blurry b/c of resize.

    brochure1.jpg
     
  4. Team Gopher

    Team Gopher LawnSite Platinum Member
    from -
    Posts: 4,041

    Hi MDScpr,

    How will you send it out? Folded and sealed with a sticker or inserted into an envelope?
     
  5. MDScpr

    MDScpr LawnSite Member
    Posts: 52

    Stapled shut with a business card attached. We will be going door-to-door in the local developments in an effort to meet with people face-to-face.
     
  6. GLAN

    GLAN Banned
    Posts: 1,647

    Then why the business card. You have all your info in the brochure
     
  7. MacLawnCo

    MacLawnCo LawnSite Bronze Member
    Posts: 1,847

    I think the font is not very readable...it may be the way it is on screen, but it appears to be a "fancy" font, that isnt very readable. I would also include some photos of your work.
     
  8. MDScpr

    MDScpr LawnSite Member
    Posts: 52

    The font is not readable b/c of the image. It is standard Arial bold font. We have decided to change the image on the front page to one of our lawns with the house in the background. Thanks for the feedback.
     
  9. 1MajorTom

    1MajorTom Senior Moderator
    Posts: 6,073

    I think the layout of your brochure looks good.
    I'm not real keen on the staple idea.
    Papers that are stapled tend to get carelessly ripped open, and there goes all your hard work.
    I think you should use small paper clips which will also aid in attaching your biz card.

    I definitely think you should still attach your biz card. People tend to save business cards long after a flyer or larger piece of paper gets tossed in the garbage.
    I throw all business cards whose services I may be interested in, in the back of my rolodex. Some people put biz cards in the back of their phone books or on their refrigerator held up with a magnet. I don't think you can go wrong with the business card.
     
  10. Team Gopher

    Team Gopher LawnSite Platinum Member
    from -
    Posts: 4,041

    Hi MDScpr,

    Since you are going door to door, did you consider using door hangers? Maybe have your business card printed on the hanger with a perforation around it so it can be easily removed?
    Just a thought..
     

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