Which is a more effective would u guys say; regular paper flyers or postcard like ( very thick like card stock) flyers. Keep in mind I'm talking about distributing into flyer boxes and newpaper boxes now not mailing. I've not tried the thick card stock but I think it might work better as it seems more impressive than a plain piece of paper ( colored or not). Also, on card stock or photo paper, it's easier to print on both sides; putting nice image on one side maybe and more info on the other. I know it's more expensive to print out postcards ( about 2-5x as much for me) but if it doubles the response, then it's worth it.