I am getting ready to have thousands of coupons mailed out. Right now I have it set up to do 10% off first cut. My sales ladie called me back and said her boss thinks "I won't get any results, could you be a little more reasonable"? "If you do a $20 yard the person won't save that much, we want you to see results". Well you know what, if I even take the time to go to a $20 yard I'm not going to make that much money! I'm really not even targeting that small of yards. Keep in mind it's only the first cut (trying to get them in the door) What do you guys think?