This was the first year I've advertised (small yard signs), just wanting to expand some. Every customer I've gotten from advertising or from cold-calling has turned out to be short-term (3 to 8 cuts). They either suddenly call and say they don't need me any more or start accusing me of not doing good work when I know that I have. One had always been polite but one day I got a stern message from her saying she was just really wasn't happy with the job I did at all. She was like "you missed a spot last time here and the whole yard is too high and doesn't even look like it has been mowed. . ." (the one who did that waited 6 days to call and complain. It had rained the whole week after I cut and the grass grew about 3 inches. On the day of the cut that she was referring to, she came up $3 short and said it was all she had. I didn't want to embarrass her so I took it and said ok. I really think this one was playing me because her daughter's car was parked in the yard along the curb while I was mowing. The daughter left before I did, so I went back and mowed/edged that part. This was one of two areas she said I missed on the call 6 days later. I'm starting to think that she manifested in her mind that I shorted her because she shorted me. But I didn't. Also, that same day she asked why I didn't blow out the carport. But I couldn't get to it because there wasn't room for me to walk through there with my backpack, so she moved the car and I blew it). Although it doesn't really make sense, it does stand to reason that the best and long-term customers come from word-of-mouth. However, it just seems that all the ones who call off my signs seem to work out for a while and then turn to crap. I don't understand why this is because my prices are fair, I do precision work, I'm polite, professional, and have good etiquette/customer service skills. . .I even bathe weekly I guess it boils down to "easy come easy go". But I'm just used to long-term customers. The best ones have been word of mouth and those who stop by while I'm working at another property. The ones who stop by and ask for a quote obviously have watched my work and like what I have to offer. Where does it seem that I'm going wrong? I've won the last 3 out of 4 quotes, which tells me my prices are fair or even a little low. I deliver the exact same cut each time. Maybe its nothing to do with me because I know alot of these people are just trying to make ends meet financially. Maybe I'm targeting the wrong neighborhoods. Anyhow, what have been your experiences with customers from advertising. Is this just the way they are? Am I doing something wrong?