I see flyers all the time with prices alot less then mine but still mine could go up just a tad bit, if I raised my price to what the highest guys are charging would be about $10 more per month = $3 more per cut but Id also have to up the quality a bit more. Suppose your prices are higher then mine You = high quality service, youd charge my $50 customer $60 but spend more time to do a quality job, outcome= same profit Does everyone really need to get quality service? Say you have a $1000 junky car and a $100k benz, do you take both cars to the $50 car wash ? what im saying is not everyone thinks there lawn is worth $50 a week so they would settle for a non quality job. What about when you buy medicine, top brand or generic to save a few bucks?