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Door Hangers or Flyers???

Discussion in 'Business Operations' started by JimLewis, Jan 26, 2005.

  1. JimLewis

    JimLewis LawnSite Fanatic
    Posts: 6,839

    Who here has done BOTH door hangers and flyers?

    After doing both, which do you prefer?

    I have always done flyers. We still have about 6K of our really nice full color flyers left. But I was thinking that door hangers might be easier because it would be quick to hang them. So I was going to order some door hangers in a month or so.

    But then I read this thread;

    Where DFW says that he has trouble getting the door hangers on the door. They end up wasting a lot of time trying to affix them to the door handle.

    So before I order my door hangers, I need to know..... Is it easier? Or Harder?

    I think a well done door hanger is sometimes more professional than a flyer. That's why I wanted to switch.
  2. Lux Lawn

    Lux Lawn LawnSite Silver Member
    Posts: 2,267

    I have not done the door hanger myself but I have seen a lot of very nice one's here and believe that if it is designed right it will be just as effective as a good flyer.This year I am doing full color flyer's where in the past I have done B/W.I know the thread you were referring to and the problem about the hanger not fitting over the door handle but if it has the slit around the top how could it not fit?
  3. Hamons

    Hamons LawnSite Senior Member
    Posts: 706

    What I've done in the past is used a heavy cardstock postcard that i then fold and put in the handle of the door. If no handle is available -- then I stick it in between the door and the jamb. I have had great luck with that as well as rolling flyers up and putting them in the doors.

    I see no reason not to use your 6k color flyers.
  4. DFW Area Landscaper

    DFW Area Landscaper LawnSite Silver Member
    from DFW, TX
    Posts: 2,116


    Perhaps we should group together to place the order. I'm ordering 60,000. A printer would give a better price for more volume, wouldn't they?

    How many are you ordering?

    DFW Area Landscaper
  5. mastercare

    mastercare LawnSite Senior Member
    Posts: 289

    I've done both. I think that the door hangers, when professional looking, come across better. People are going to pay more attention to something on the door. It's the only thing in their hand when they pick it up. If you put something on or near (not in) the mailbox it'll be thrown out with the other junk they get. We had card stock door hangers, but even with the little slit, we had a small breeze and they were all blowing off. I ended up doing a whole neighborhood, just sticking them in the paperboxes (which is legal). The door hangers work great on a regular old round Doorknob. The door handles however are thinner, and the wind will pull them off.

    As far as response rate.....I think it was about the same. The door hangers tended to get people more interested in paying what we were asking. The flyers got equal response, but more of them were looking for cheap price. That tells me that the door hangers get better clientele (maybe my case is unique). Just don't do it on a windy day!
  6. Lux Lawn

    Lux Lawn LawnSite Silver Member
    Posts: 2,267

    You brought up some good points the one good thing about a door hanger is you can get the with a business card design on the that can be ripped off and saved for a later date.Plus if it is the only thing in their hands without the mail the may look at it a little closer.
  7. fairwayCuts

    fairwayCuts LawnSite Member
    Posts: 161

    I passed out a bunch of door hangers last year. They're real easy to hang up IMO. I have notice them blow of though on some types of handles.
  8. mtdman

    mtdman LawnSite Gold Member
    Posts: 3,137

    Here's my 2 cents. When we just started out, we passed out 2000 door hangers and I hated it. I'm not sure what the response was, but it wasn't very good. Of course, the design was kinda amatuerish as well. If I were going to go door to door passing out flyers or door hangers, I'd pick the hangers because it's easier to affix so they don't blow away.

    Personally, when I get any of that stuff at my house, I toss it out without looking at it. Whether it's pizza coupons or lawn care. If I'm going to hire someone for a service, I look in the phone book.
  9. GrassBustersLawn

    GrassBustersLawn LawnSite Senior Member
    Posts: 983

    I use FLYERS, but I get them printed up like door hangers. 2 per 8.5x11 sheet on heavy stock paper (100 I think) and have it cut in half length wise. I prefer putting them in the "paper boxes" that are attached to the mail box. (NEVER put in MAIL BOX. $300 PER BOX FINE.) In many subdivisions around here I can put out 400 or 500 an hour. Just drive down the street and shoot them into the box. Putting up door hangers would have to be WAY SLOWER. Actually walking up to the door & putting them on and walking to the next house...WAY TOO SLOW. Plus I would be uncomfortable cutting across the grass to the next house, especially when you are wanting to "take care of their yard" and here you are tracking it up (depending on the time of year). I can't put them out on a windy day though, that is the only draw back. Also I try to put them out BEFORE the mailman comes, so usually first thing in the morning.

  10. eruuska

    eruuska LawnSite Senior Member
    Posts: 454

    I just had bunch of flyers printed up (nothin' fancy, just black on gold paper), and paid a couple of my kids .02 apiece to roll 'em up, rubber band 'em, and stuff a business card under the band. Then I use the rubber band to attach them to the doorknob. So far I haven't seen a door that they won't attach to.

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