Wondering how you get the point across on the importance of a correct pH. I try to explain as simply as I can. So ething like this.... Having the correct pH allows the nutrients to be more available for the plant to take up. This will help with a nicer green color and better growth. I try not to go into a very deep explanation. Many times they ask if its necessary and my response is... It will be very good for the lawn, but if you are happy the. You can play the wait and see game. If you don't like the color of the lawn the. We can apply it at a later date. Most take the approach of ... as long as it is weed free I'm good.