I am tending to agree with this. Also believe that your "full" service accounts are going to expect more. Which is fine, you want to sell quality, dependability and stuff. Just know those customers are willing to pay but also expect. I have seen relatively cheap clients with weedy yards, trying to skip mows and stuff turn in to nit pickers when I rolled in a squirt and fert program for a low monthly price. I did it cause I was wanting to get rid of the weeds. It was one of my experiments, use Primo to slow growth, kill weeds and fert the lawn for a relatively low price to up sell a bi-weekly account. It took about 2 months for them to get picky. Not every client is that way. My main goal for going full service is to get the squirt and fert / reduce the weeds we have to mow.