Had a nephew hang out with me til 2 am last night. I normally go to bed by 8pm. Anyway he schooled me on google adwords and adlinks. MIND BOGGLING. Anyway I set aside 50 bucks as an experiment to see what caused adword hits. My hits were 5 of 569 times my ad was posted. 469 times it was through the search word IRRIGATION in which I got two hits that cost me 1.32. 5 times it was the search RAINMASTER and I got 1 hit. Anyway he and my daughter have both told me the same thing. The struggling 50 year old who doesn't follow any rules tends to have more success on the internet than the awesome 25 year old who gets everything. UGLY CLUELESS WEB PAGES RULE.