We have been pretty much shut down for a month or so and have not received one phone call about business in quit awhile. Tonight I got my first hit for 2005 asking for fert, weed, insect, and disease control information. Hopefully this is a sign that all my marketing strategies and new company image that was put into place last year is starting to pay off. Now that people have seen my new name and image around for a year I am hoping that they think of us first for 2005. I figured it would take at least a year before it would pay off because of current contracts in 2004. For those of you that don't know. My idea was to create an image that looked more like a national company. My truck has colorful graphics like the big national chains and that seems to draw more interest then just the plain jane operations. I might not land the job, but it is exciting to have received a hit this early giving the fact that the ground is covered in snow and lawn care is pretty stalled in my area right now. This also confirms that I should start blanketing targeted areas earlier then normal.