Holiday Cards

Discussion in 'Business Operations' started by Husky03, Nov 19, 2004.

  1. Husky03

    Husky03 LawnSite Senior Member
    Posts: 432

    Do you guys send out holiday cards to your regular customers? What should be included in the card? I have to raise prices for next season, but I would not think this would be the place to put that. What do you include?

    Thanks...
     
  2. Randy J

    Randy J LawnSite Bronze Member
    Posts: 1,124

    I agree, I wouldn't put anything but Holiday wishes in the card. I would suggest putting their name in the card, and singing personally. I know the personal touch goes a long way with me, verses the pre-printed cards.
     
  3. Husky03

    Husky03 LawnSite Senior Member
    Posts: 432

    Personalizing would not be a concern beause I will only be sending like 20 or so cards. Do you recomend just a happy holidays card since I do not want to offend when it comes to religion etc.?

    Thanks...
     
  4. HOOLIE

    HOOLIE LawnSite Gold Member
    Posts: 3,981

    I'm going to throw caution to the wind and try to send "Merry X-mas" cards. I never asked any customers about their religion, so I would hope nobody would be offended. Plus I'm very anti-political correctness, it just rubs me the wrong way.

    I will not be singing personally as someone mentioned above, I have a lousy voice...

    Definitely keep your cards friendly. Never make mention of the business, you can do that later in the winter.
     
  5. Meadowbrook

    Meadowbrook LawnSite Senior Member
    Posts: 467

    I send out cute ones, the personalizing thing (to me) isn't a huge deal. Mine have a clever cartoon on the front with a rabbit holding a blow-dryer (like a gun) up to some snowmen, and the one snowman is yelling at the other one to just give him their noses and let him go. Enough to get a chuckle, and on the inside, just Happy Holidays from our family to yours. Fairly simple. Oh, also, I tape a business card to the top half when the card is open, looks mighty nice. Hope this helps.

    Chris
     
  6. tiedeman

    tiedeman LawnSite Fanatic
    from earth
    Posts: 8,745

    yup, have to agree 100%.
     
  7. Husky03

    Husky03 LawnSite Senior Member
    Posts: 432

    Thanks, I guess I am off to the nearest card outlet :)
     
  8. jajwrigh

    jajwrigh LawnSite Bronze Member
    Male, from Martinsville, IN
    Posts: 1,405


    Yes! This is a good idea and I have done it for several years!!
     
  9. Randy J

    Randy J LawnSite Bronze Member
    Posts: 1,124

    I don't know, the personal singing can go a long way
    :) .

    I agree about the Merry Christmas. I wouldn't be offended by someone sending me a "happy Ramadan" card - it's the thought that counts. If they're offended by Merry Christmas, Happy Hanukkah, or whatever religion you practice, then they're probably jerks that you wouldn't want to serve anyway.

    You can follow that up with a card in late January/early February concerning your business. I just find it kind of tacky when someone tries to blatantly capitalize off the holidays. Of course that's what we're doing, we're just trying to not be blatant about it.
     
  10. Mowingman

    Mowingman LawnSite Platinum Member
    from Texas
    Posts: 4,657

    NEBS has a huge selection of cards, at very good prices. You can get them custom imprinted in about a week. I ordered mine last Monday, and got them yesterday. Have bought from them for last 5 years.
     

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