I'm just wondering how much you guys markup your plants, trees, shrubs, etc. when you sell them to customers. What do you tell your customer when you come to thier property and sell them a plant for 50% (or however much you mark them up) more than they could go buy them for themselves??? This doesn't make much sense to me...it just seems like you are ripping off the customer. I can see maybe a 10% or 20% markup because you do spend time buying, and transporting the plants, but I know of some companies who mark plants up by 100%? I don't get how they stay in business.