A forum where manufacturers, associations and distributors are free to talk about and even promote their products and services as much as they care to.....HOWEVER in exchange for that ability they must agree to spend ONE DAY PER MONTH on "the hot seat" where they are the featured company and they MUST answer praise, criticisms, questions, challenges, suggestions etc. from the members of the forum, both end users and competitors, etc. The forum itself shall accept no advertising (ie: on banner ads, no sponsorship, etc.). The sole means of income shall be a monthly subscription paid by all forum members. I would suggest $20/mo. to compensate the administrator/moderator (Lawnsite) for their time and bandwidth. Those associations/manuf/dist. who choose not to participate in such a forum because they don't want to face the possible criticism are sending a message loud and clear which says "we don't care what you think". Those who do take their place on the hotseat and actively listen and discuss the merits/problems with their products also send us a message "We care what you think". A board like this would be a great place for manufacturers and distributors to get ideas on how to improve their existing products and develop future products. The membership would be able to provide valuable input on functionality, design, improvements, etc. When faced with a product criticism, does a manufacturer take input on possible ways to fix the problem or do they just make excuses and pass blame....or leave the forum altogether? All of these things will help the consumer decide where and with whom they choose to spen their hard earned money. One day a month, that's all we ask. I would call the forum "The Next Level of Light - the cutting edge of lighting". Would you pay a monthly fee to tell your LVL manuf. the weakness of their system, and how you feel it needs to be improved? Would you like to have your input in the direction of the industry? I think the subscription would help weed out the bogus posters like me and those there just to heckle lime me...and we could have some really great discussion, debate and ultimately a better, more responsive industry as a whole. Manufacturers, distributors, associations and contractors all stand to win with a forum like this IF they are willing to listen. Now flame away.