Last week I was mowing a lawn that I've mowed 4 years. The couple has always expressed that they are very happy with my work. But I have never had a referral from them, except for one absolute PITA lawn that was a home going through probate. In the time I've worked for this couple, I've seen some of their neighbors go through 2 or 3 lawn services, and some of the work has been incredibly crappy. But never has one of those neighbors approached me about taking over their lawn, despite how good my work looks on this one lawn. I have not solicited any work in this neighborhood because the day I work this area has always been full. But as I finished last week, a neighbor lady was out on her lawn picking up some sticks, and making small talk I commented on the nice weather etc. Then as I saw the lawn was slightly overgrown I asked if she could use a good lawn service. She hesitated then asked how much would I charge for that lawn. We walked around the lot, and I quoted her a price. She gave me a very strange look and said "are you sure you can do it for that?" I told her I was positive, and she said "well you are $10 less than the guy who cuts it now, who was supposed to be here 4 days ago. And Archie told me you were way too high." Archie is her neighbor I've worked 4 years for. I wonder if his perception that I'm "too high" has been passed to all his neighborhood.