Its either the pink truck or me

Discussion in 'Business Operations' started by DiscoveryLawn, Mar 17, 2005.

  1. DiscoveryLawn

    DiscoveryLawn LawnSite Senior Member
    Posts: 408

    Every single estimate I have done within the past couple of weeks where the customer is home has hired me. I have consistently been higher priced than their current or previous provider but I am still getting the jobs.

    It is very clear that most of the lawn care companies in town do not know what the heck they are doing. Any customer that has an opportunity to interview me know that their lawn is finally going to be in good hands.

    Either that or they just want to be the first one in the neighborhood with the pink lawn care truck in front of their house.

    Whatever it is... I sure hope this trend continues.

    David
     
  2. LB Landscaping

    LB Landscaping LawnSite Bronze Member
    from Maine
    Posts: 1,309

    Congrtats, but do you really have a pink truck??? :D
     
  3. DiscoveryLawn

    DiscoveryLawn LawnSite Senior Member
    Posts: 408

    Thanks.

    Yep, sure do. There is a thread on here with a picture of it. http://lawnsite.com/showthread.php?t=98773

    David
     
  4. ns400r

    ns400r LawnSite Member
    Posts: 110

  5. mtdman

    mtdman LawnSite Gold Member
    Posts: 3,137

    Where did you get the hitch extension in the back from? Nice setup.

    :D
     
  6. Mueller Landscape Inc

    Mueller Landscape Inc LawnSite Senior Member
    Posts: 489

    I have seen Trump wear a pink tie several times. Maybe there is something about the color pink that sets folks at ease. I would be interested to know what type of response you would get with fliers on pink paper.
     
  7. DiscoveryLawn

    DiscoveryLawn LawnSite Senior Member
    Posts: 408

    The hitch is from Perma Green

    David
     
  8. DiscoveryLawn

    DiscoveryLawn LawnSite Senior Member
    Posts: 408

    All of my fliers are on either pink or yellow paper. The pink seems to get about a 1/2% +/- or more better response when all else is the same. My response rate ranges from .75% to 1.5% (about average for fliers in this area)

    David
     
  9. HOOLIE

    HOOLIE LawnSite Gold Member
    Posts: 3,981

    Discovery, what color are your uniforms...

    The pink is a great idea, I'm sure a lot of people notice it. As far as Trump with the pink tie, once he started to wear them some of the "job candidates" on The Apprentice started wearing them as well. Trying to score some brownie points (or are they pinky points?)
     
  10. DiscoveryLawn

    DiscoveryLawn LawnSite Senior Member
    Posts: 408

    I hate to admit this one...

    ...pink

    My shirts are pink polo and I wear khaki pants and a khaki hat.

    Dang, I can't believe I just told you guys this :blush:

    David
     

Share This Page