Just finished my latest flyer critique please...

Discussion in 'Lawn Mowing' started by Royallawncare, Feb 21, 2005.

  1. Royallawncare

    Royallawncare LawnSite Member
    Posts: 73

    Just designed this flyer yesterday havent decided whether i am going to use it or not just thought i'd see what you have to say. How do you like my company name?
     

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  2. packerbacker

    packerbacker LawnSite Bronze Member
    Posts: 1,433

    Looks good, any chance you could turn into a door hanger instead of a flyer? Put some nice graphics on it on a nice glossy paper? I know its expensive but it s a little flashier then a normal flyer.
     
  3. marko

    marko LawnSite Senior Member
    Posts: 963

    Looks good Royal. I would:
    Add The to above services include...
    Capitalize L in Local
    Should read Sub-conser.......
    And I would definitely clarify cleanup in description of services. People will expect you to mow over leafs etc. in the fall. I would say remove debris from hard surfaces or something to that effect. Looks great though. Keep us posted how it works!
     
  4. GrassBustersLawn

    GrassBustersLawn LawnSite Senior Member
    Posts: 983

    Personally, I'd remove the "satisfaction guaranteed" part. There are some people YOU WILL NEVER SATISFY! Back in 1930 they worked all week for $30, they will expect you to work all day in their yard for that same $30.

    Mike
     
  5. Wayne Landscaping

    Wayne Landscaping LawnSite Member
    Posts: 237

    Try this and let me know
     

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  6. PR Fect

    PR Fect LawnSite Bronze Member
    Posts: 1,075

    Wayne good save on the spelling error. I also agree with grassbuster, I would not put satisfaction guaranteed. I also would not give free mowing! Never give your services away, is a very good rule of business. Give them a free dodad or dinner, not your own work.
     
  7. MMLawn

    MMLawn LawnSite Gold Member
    Posts: 3,569

    Actually "satisfaction guaranteed" are two of the very best words that you can use in marketing, so keep them in! We use them in everythig we do and mean it. Why wouldn't you stand behind the quality of your work, that is what seperates a true good, professional LCO from the lowballers and the kids. If you do a good job it won't be an issue as it will gain you many more customers than it will PITA's.
     
  8. walker-talker

    walker-talker LawnSite Platinum Member
    from Midwest
    Posts: 4,771

    Technically....it's not really giving them away, but only the perception. He is only not charging for the one mowing with the payment of many others. You can also look at it as $1 off per mow (based on 30 mowing at $30 each). The word "discount" is good and "free" is better.

    What are you intentions with your flyer? What I mean, how many more clients are you looking to pick with this flyer?
     
  9. Royallawncare

    Royallawncare LawnSite Member
    Posts: 73

    I am just a small company essentially starting up i have been in the business for a few years now and want to get in it full swing this spring and pick up another 30 -60 accounts if at all possible the skys the limit the more i get the happier i will be and the busier i will be. How many fliers do you think i should hand out to get this number? Should I go door to door and sell my services cause i figure i will sell my services better than just a flyer and i can hit target areas better is this a good idea?
     
  10. MMLawn

    MMLawn LawnSite Gold Member
    Posts: 3,569


    Probably at least 10,000 or more for 60 based on the normal rate of return.
     

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