Logo help and name..... Especially name right now....

Discussion in 'Starting a Lawn Care Business' started by aaronmg, Jan 29, 2013.

  1. aaronmg

    aaronmg LawnSite Senior Member
    Posts: 357

    jhayden, that's a good website you got there. did you design it yourself?
     
  2. tonygreek

    tonygreek LawnSite Gold Member
    Posts: 3,419

    I agree. The font and colors contribute to it being difficult to read. From a design standpoint, the 50/50 Web 2.0 style gradient he used went out of design style a few years ago so, to me, it looks out of style before it's had a chance to be put in use.

    edit: Missed the date stamp on the photo the first time I looked at it. That explains the Web 2 vibe.
     
  3. aaronmg

    aaronmg LawnSite Senior Member
    Posts: 357

  4. tonygreek

    tonygreek LawnSite Gold Member
    Posts: 3,419

    No offense, but that specific design is appropriate for the time/date stamp. The designer(s) seems reeeeally gradient-happy in several of those.

    26, 29, 9, in that order, for me. Simple, impactful, clean, easy to read, and then there are the over-designed ones with the guy and the spreader. Just too much to quickly take in, which is not a good thing for people driving by. I think the one you featured is easily in my bottom group.
     
  5. aaronmg

    aaronmg LawnSite Senior Member
    Posts: 357

    No offense taken!!! I extended the contest another three days. Your right about the quick intake.. But I see 29 and the area i'm in people will think I'm selling rolling rock beer... I like the spreader guy cause its really the only one that without the name it says fertilizer. Great discussion I need this!!!
     
  6. aaronmg

    aaronmg LawnSite Senior Member
    Posts: 357

    Made the decision.. thank you for the likes.... it made it easy!!!
     
  7. aaronmg

    aaronmg LawnSite Senior Member
    Posts: 357

    my winning designer is gonna pay taxes here in usa and thats beautiful!!!!
     
  8. aaronmg

    aaronmg LawnSite Senior Member
    Posts: 357

  9. PaperCutter

    PaperCutter LawnSite Bronze Member
    Posts: 1,938

    And the entries show why contest sites suck. I swear I've seen half of those logos with a different company name on it.

    What's with the name change?
     
  10. tonygreek

    tonygreek LawnSite Gold Member
    Posts: 3,419

    7 months and you're still trying to come up with a logo? Pick a design and get to work. If you're already working, and still just trying to come up with a logo to cover your business focus change, you're wasting valuable brand-building time by getting lost in the details that many might perceive as "playing business" instead of "doing business".

    Re: this latest batch, I completely agree with PaperCutter. The vast majority of those are just logo mill clip art that are borderline "design offensive". 45 and 10 are simple, easy to read, and easy to maintain print quality control over. 17, 32, 13, 19, 21, 28, 12, 23, 16, 42, 31, 7, 20, 15, 18, 36, 34, 35 are great examples of offensive, over-"designed", hackneyed, junk.
     

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