Discussion in 'Business Operations' started by Southwest Lawns, Feb 13, 2005.

  1. Southwest Lawns

    Southwest Lawns LawnSite Member
    Posts: 51

    How's this for a logo...

    Attached Files:

  2. Southwest Lawns

    Southwest Lawns LawnSite Member
    Posts: 51

    Here's the jpeg version

  3. Southwest Lawns

    Southwest Lawns LawnSite Member
    Posts: 51

    Any comments...

    Spring 1.jpg
  4. gogetter

    gogetter Banned
    Posts: 3,256

    The logo looks good, and I like the part about "manicuring" the lawn. But I'm not crazy about the "call the other guys" thing. It seems to portray an attitude.

    Kinda like, "hey this is what we do, if you don't want it, get lost!".
  5. jimslawns

    jimslawns LawnSite Senior Member
    Posts: 283

    Just an idea, working off of go getters post

    How about

    Mainicuring lawns....Quality is our Trademark!!
    or something like that. :waving:
  6. Southwest Lawns

    Southwest Lawns LawnSite Member
    Posts: 51

    Thanks for the input....
    I certianly don't want to belittle other lcos. But I was looking for a slogan that conveyed quality. The reason I use the word manicure is my target audience is professional women who would equate a lawn manicure with the attention to detal and pampering of a regular.... and want the same thing for their household.

    My reason for saying call the other guys is I wanted to set my lco apart from those who have a mow and blow mentality. Not saying there isn't a market for that type of operation, its just not how my wife and I developed our mission statement and business philosiphy. In fact, I have another lco that I refer clients to who would rather mow and blow.

    Once again thanks for the input.
  7. Expert Lawns

    Expert Lawns LawnSite Silver Member
    Posts: 2,660

    slogan seems a bit wordy, choppy and it doesn't flow well. if you want a catchy slogan, it should roll off your tongue
  8. The C Man

    The C Man LawnSite Senior Member
    from Ohio
    Posts: 527

    I think green letters would be a better choice than blue.
  9. Mykster

    Mykster LawnSite Senior Member
    Posts: 668

    Nothing about that logo says Southwest to me. I'd change the colors a little to SW colors.and go from there. Just my .02.
  10. tonygreek

    tonygreek LawnSite Gold Member
    Posts: 3,440

    - while the semicolon is grammatically correct, i think it looks awkward.

    - using a texture for the font color is a very poor idea. unless you use a 4 color process for printing, it will look like garbage. yes, everyone use flat color for logos, but everyone does it for a reason. besides, it looks like a web graphic made in '97, ie very amatuerish. sorry, just my 2 cents.

    - the tag line is fine if that's the desired route, but at least break it up with some visual differences, such as font and definitely color.

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