I've been working on a project. I had some mailers designed specifically geared toward outdoor lighting, since we're doing a lot more lighting lately. We're going to strategically mail these really large (12" wide) postcards to homes above a certain value in neighborhoods where we've had more success with lighting. The postcard is a bi-fold design. Front opens up into a big 12"x11" page and then the back side is the mailing address etc. It's meant to fold sort of like the post-card here: My exact postcard is below, if anyone's interested. But I was wondering who here has recent experience with mailers? Do you think this is a good time of year to send them out? I wouldn't be able to get them printed up and sent out until the first week of December or so. I figured we'd try to drum up some lighting work here in the fall/winter months when times are slow and it's darker for more of the day. Is that a totally bad idea? Should I wait until after the holidays? Or do you think we could still get a few calls in December if we sent them out? I Haven't done mailers forever. But I'm willing to try them again. Just wondering about the timing. Here is the one I had made: .