marketing for customers late in the season

Discussion in 'Lawn Mowing' started by godsey03, May 16, 2004.

  1. godsey03

    godsey03 LawnSite Member
    from Iowa
    Posts: 14

    What would be the best way to market for customers this late in the season. It is just starting to get hot here and the grass is growing like crazy because of all the rain we have had in the past couple of weeks. So I wanted to try to advertise some more to pick up a few more accounts before it gets too late. Should I use flyers, put and ad in the paper, use yard signs? Let me know what you guys think. Thanks
     
  2. tiedeman

    tiedeman LawnSite Fanatic
    from earth
    Posts: 8,745

    I would use door hangers.

    Market something like, "Is your current LCO not up to par...hit a hole in one with us."

    Or, "Don't you wish you had more time this summer instead of doing yard work."

    Or

    "Go and hit the golf greens, while we take care of your greens."
     
  3. Tea to Green

    Tea to Green LawnSite Member
    Posts: 13

    I use that one alot. :) (my company is Par 5 Lawn Care)

    Vic
     
  4. tiedeman

    tiedeman LawnSite Fanatic
    from earth
    Posts: 8,745

    thats cool..I just made those up. Anything with golf in it is a key I feel. Because we maintain the high end and 9 times out of 10 those high income people are golfers.
     

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