I understand what you are saying. Looks are big. I know you have a lot of nice, new equipment, etc etc. We're working on it. This truck is in good shape, close to no rust on the body, no dents, etc. It's respectable, even though it's a '99 F-150 with 150K on it. I think once the ramp is painted black, the shocks are installed, the latch system is in place, it will look like a professional, well built "rig" It's not held together with duct tape, bungee cords, and zip-ties. It's TIG welded and looks to be of high-quality. As for customers thoughts, for one, I don't think anyone pays attention to how we get equipment to their homes. They dont want crap sitting in front of their house, but this wont look like crap. It will just be different. If they happen to be home and see this, like I said, it will be quick, efficient, and look good. If I were watching, I'd think "These guys got this down to a science" I'd rather see this in front of my house than a F350 with a 22' trailer, 4 mowers, only one of which is being used. I'd think that's a waste of $$. When my partner was building his house last year, the dozer guy pulled up to the house with a "flat-bed semi". No trailer and the thing was only 30' long from front to back. The bed tilted and he had the thing unloaded in under five minutes. And once he was done, he had the truck out of the dead-end street in no time. If he had a 30' trailer, ramps, etc, it would have taken him four times as long. Now, If I were doing a 15 acre property, I would not roll up in three trucks with three mowers. I would load up the trailer. But the truth is all of our stuff this year is "residential-sized", unfortunately. Due to the big three sucking, budgets were cut back and stuff is getting done in house. Since we unload, mow, and load up 30+ times per day, I think this will be great. I could be wrong, but time will tell. Like I said at first, this will also save $$, which is important, especially with how things are now. I already got rid of one trailer and our other one wont get used nearly as much. I'll probably get at least 5 MPG more without them, and it's less for guys to think about while driving. Last but not least, no one does this, except for Midwest out of Novi. Everyone has pickups and trailers. People might notice this and look at our trucks for long enough to get our name in their head. Time will tell..