My results from using Valpak!

Discussion in 'Business Operations' started by KINGjosh, Apr 25, 2005.

  1. KINGjosh

    KINGjosh LawnSite Senior Member
    Posts: 531

    Well, I had 10,000 flyers go out on the 17th of April. I did not recieve one call yet from people who got my # thru Valpak. ;) I thought I put out a real nice flyer, but it is very obvious that Valpak is not the way to go. All In All I have seen the best results with going door to door. JMO :waving:
     
  2. Cut

    Cut LawnSite Member
    Posts: 133

    I used a 30$ printer and made my own door hangers, went out and put up around 50, got 2 calls, got both jobs with 1 80$ mulch job. Im gonna just take 1 day a week and hang out 50 each time.

    I think the trick is , the biggest words on my flyer read "Quality mowing at the best prices!"

    That is probably what gives them the will to give me a call. Then I sell myself once there giving the estimates. And this lady that called me first, when she heard my quote she says "I thought your flyer says the best prices?". I told her, with the quality work that I am willing to perform on your lawn, that was the best price in town!! She ate every bit of it up, and MADE me write up a contract!! payup
     
  3. PTP

    PTP LawnSite Bronze Member
    from Tulsa
    Posts: 1,383

    I have sent out over 30,000 ads this year. 10,000 were from valpak. As far as I know, I got only 1 call from that. With the other ads, people are breaking down the doors.
     
  4. KINGjosh

    KINGjosh LawnSite Senior Member
    Posts: 531

    PTP, save me the trouble of searching through the " I DID IT" thread and remind me what did you put the other 20,000 ads into?
     
  5. PTP

    PTP LawnSite Bronze Member
    from Tulsa
    Posts: 1,383

    Postcards and door hangers.
     
  6. MMLawn

    MMLawn LawnSite Gold Member
    Posts: 3,569

    Same exact response I got from some Valupack ads a few years back and why I always speak against using them when people ask.
     
  7. Team Gopher

    Team Gopher LawnSite Platinum Member
    from -
    Posts: 4,041

    Hi All Lawns & Landcare,

    Did you offer any discounts or coupons in your flyer? If you have a scanner it would be great to see what you created.
     
  8. Cut

    Cut LawnSite Member
    Posts: 133

    I have one of your free designs Gopher, on my door hangers, I just changed some words around, but I am getting really great responses. Im getting calls from a different part of town from where I hung them. I asked one guy how did he hear of me, and he said he was at his sister's house and saw my hanger. Thanks for the freebies Team Gopher.
     
  9. I always got 10-15 calls per 10,000 that I did. I didn't use ValPak though, I used a local company that GUARANTEED that no apartments would be hit with the coupon mailer. ValPak does not guarantee that.

    This lady did really well for me, of course I am in a different type of business...
     
  10. BravesFan

    BravesFan LawnSite Member
    Posts: 233

    Valpak came out today and I was looking throught it.

    68 adverts.

    For those of you who use them, what do they charge? Do they give you a breakdown of residentials vs. apartments?

    What are their rates for delivery? Is the artowrk/design included in the price? (I noticed some of the ads were much better designed than others).

    Dennis
     

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