Need slogan ideas...

Discussion in 'Business Operations' started by mikestr, Apr 19, 2005.

  1. mikestr

    mikestr LawnSite Member
    from Toronto
    Posts: 87

    I am putting an ad in a local magazine... I am looking for a good "one line slogan" that expresses the following idea:

    My business does not just cut your grass because it is too long, but I provide complete lawn care/maintenance for people that actually care what the grass looks like and is healthy.

    I want this to attract HIGH END quality accounts.... with people that actually care!

    I need stuff quick as the mag prints in a couple of days...
     
  2. twins_lawn_care

    twins_lawn_care LawnSite Senior Member
    Posts: 932

    How about...

    "Giving you the paradise you deserve to come home to"

    or

    "If you simply enjoy perfection"

    kind of working towards the upper class on these. One thing to make sure of, is that you are able to provide what you are trying to sell. Lots of these upper scale houses like to have nnice new trucks, new uniforms, classy looking crews doing outstanding work. Image is very important.

    Good luck with the add, let us know how it goes.
     
  3. mikestr

    mikestr LawnSite Member
    from Toronto
    Posts: 87

    Howbout'

    "If you simply enjoy quality perfection..."

    Any others?
     
  4. A+ Lawncare

    A+ Lawncare LawnSite Senior Member
    Posts: 503

    my slogan is "Cutting Deals, Not Corners"

    But I wouldn't be too worried about a slogan right now. It will come to you later. It's going to have to be something you come up with, or you will likely not be satisfied with it anyway.

    but here's a few to think about.....

    -----------------------------------------------------------------------------------
    Making your life a little easier
    Never settle for less
    It only looks expensive
    We cut your lawn and your bill down to size
    Because its not just A lawn, it's YOUR Lawn
    We make yard work as easy as dialing the phone
    We make it simple
    Makes your home so nice to come home to
    When just having your grass mowed isn't good enough
    Dedicated to perfection
    The grass stops here
    No one else can cut it
    Your worth it
    Luxury for less
    The last word in lawn care
    Kick a little grass
    A great name in Lawn care
    We take your lawn seriously
    You make the call, we do the rest
    Your lawn knows.
    We make the cut.
    We provide "distinction"
    Let us help create the yard of your dreams.
    High quality work without the high prices.
    Get the healthy lawn nature intended.(organic company)
    Reliable service with quality results.
    For a healthy weed-free lawn & the time to enjoy it.
    Lawns treated by company owners.
    Lawns are our specialty, not a sideline.
    We give you the "home turf" advantage.
    Work of exceptional quality since 19__(insert year)
    We are a locally owned and operated company.
    Creating unique environments.
    Your full service lawn care company.
    Your landscape specialist.
    Built on service
    For a worry-free lawn
    Personalized service of a small company with the experience of a big company
    Where Quality and value mean something
    We'll make your lawn beautiful
    Year-round care for your lawn and landscape
    Let us do your dirty work!
    No job too big or small, we do it all!
    Quality affordable lawn care
    Our name says it all
    Educated, experienced and excited about what we do
    Making yards beautiful one at a time
     
  5. mikestr

    mikestr LawnSite Member
    from Toronto
    Posts: 87

    I came up with

    "Service with quality & distinction..."
     
  6. FERT-TEK

    FERT-TEK LawnSite Bronze Member
    Posts: 1,035

    When I had mine done I accidentally approved the wrong one from the designer. By the time I cought it, it was too late and already sent the wrong one to the printers for business cards etc. It isnt bad but would have preferred the correct one.

    My cards say "measuring excellence by the yard", what I wated them to say was "measuring quality by the yard" not bad bud just a little different. I feel the customer wants quality not excellence. I will correct that typo next time I have my cards printed.
     
  7. Team Gopher

    Team Gopher LawnSite Platinum Member
    from -
    Posts: 4,041

    Hi mikestr,

    Here is an off the wall thought. How about this.

    Wanted:
    High End Clients
    Who demand top quality lawn service and are willing to pay for it.

    :)
     

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