Neighborhood Flyers

Discussion in 'Starting a Lawn Care Business' started by puffyhead929, Jun 15, 2008.

  1. puffyhead929

    puffyhead929 LawnSite Member
    Posts: 203

    Im 16 and i was wondering if it was a good idea to put something like "My name is David. I'm 16 and go to Novi High School. I work hard and use professional equipment. I live at ....... if you would like to look at my yard...." is it a good idea to put something like that on a flyer in my neighborhood?

    STIHL GUY LawnSite Fanatic
    from CT
    Posts: 5,225

    you should put down your phone # and your services (mowing mulch leaves) and a logo to start
  3. puffyhead929

    puffyhead929 LawnSite Member
    Posts: 203

    Yea i already have a flyer i put out about 2 months ago and got 8 accounts (all but one were from work of mouth) I was thinking of attaching this to the flyer because i wanted to put that i also do mulching now (i have 300 flyers left over and dont want to go and print up new ones)
  4. mowerbrad

    mowerbrad LawnSite Fanatic
    Posts: 6,273

    I wouldn't put your street address on your flyers. You don't know who will get your flyer.
  5. NOOB

    NOOB LawnSite Member
    Posts: 188

    being 16 and in high school Is what differance than being one of the other lawn people in your area ????
  6. puffyhead929

    puffyhead929 LawnSite Member
    Posts: 203

    some people like to hire a high school kid who works hard to save up money to pay for college
  7. CosmicCharley

    CosmicCharley LawnSite Member
    from omaha
    Posts: 6

    I handed out around 100 flyers, & not one person called me. I got my accounts from word of mouth from the people's yards I made look rock hard. I had this POS yard that an elderly couple owned, & it was nice grass, but just really, really long, & unkempt.

    People were stunned that I did such a good job on the lawn, that they called me.

    So...whatever you do, do it solid & people will come to you.
  8. greenred

    greenred LawnSite Senior Member
    from IL
    Posts: 916

    I found fliers to be a great way to gain new customers. At the beginning of every year if I had room for new customers I would target neighborhoods I wanted to expand into and would pass out fliers in those areas. With the help of my father who is a pro at photoshop we would design a flier, print off a master copy, then I would go down to kinkos and make a few hundred copies. I would also keep them in my truck to pass out to properties next to my current customers that looked like they might be in the market for a lawn care company.

    My fliers always featured me and my brothers who helped me posed with all of our equipment, our phone number and email, what kind of services we provided and also the fact that we were insured.

    Few tips on passing out fliers I learned over the years doing it. People dont want to be bothered. Most homes have a storm door, I would open the storm door and place the flier between it and the frame and let the door close on it. Dont knock on their door and give it to them in person, not only will it slow you down but it will also irritate home owners who feel interrupted. If their main door is open, dont open the storm door but knock and hand it to the person and just say excuse me for bothering you I just wanted to give you this have a nice day. If the storm door is locked I would fold the fliers and would usually still be able to fit them into the slit between the door and frames. If you see the home owner outside as you are passing them out just say excuse me but I just wanted to give you this and have a nice day. People dont like to feel like someone is approaching them trying to sell them something. Just minimize your interaction, be polite and courteous, and let your flier do the selling.

    Like I said fliers are best used for targeting specific areas you want to get into. For every hundred I passed out or so I would average one or two customers usually. In the suburban neighborhoods i was targeting it didnt take long to pass them out either as I went door to door.

    hope this helps
  9. greenred

    greenred LawnSite Senior Member
    from IL
    Posts: 916

    Also I highly agree with mowerbrad
  10. F.S Lawn Care

    F.S Lawn Care LawnSite Member
    Posts: 52

    Market yourself as a young, hardworking legal student trying to earn money to pursue an extended education. If your work is good, a lot of people would rather hire you than another company because it's kind of a personal thing and they think they're helping someone out. Thats what I used to do until people saw me with 3 dudes helping me and doing their lawn in 10 minutes or less. Once I began to look a little more professional I lost the "neighborhood lawn boy" status and I have to say it is harder to find business because I'm like the rest of them now but I'm in college too so I don't know.

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