New Logo thoughts...

Discussion in 'Original Pictures Forum' started by DCMmmkay, Feb 7, 2013.

  1. tonygreek

    tonygreek LawnSite Gold Member
    Posts: 3,475

    Yes, you should probably be worried. If it's not actually a vector, it's highly doubtful it's print quality and it will not scale without severely degrading. Even if you don't scale it up, it doesn't appear to be print quality. With Illustrator, he should be able to easily create vector grass for you.
     
  2. DCMmmkay

    DCMmmkay LawnSite Member
    from Indiana
    Posts: 57

    Ya, I'm messing around right now with Illustrator, trying to create some simple grass effects. I'll load the new one up when I can
     
  3. DCMmmkay

    DCMmmkay LawnSite Member
    from Indiana
    Posts: 57

    Ok, so I created these from the ground up in Illustrator. Love the vector format so much! Tried my best to find fonts that contrast each other, resulting in better look. The grass design is a design I bought from an artist, but the rest is designed by me. So, does it look better with bottom portion bold or non-bold? Thanks guys!
     

    Attached Files:

  4. wee alfie

    wee alfie LawnSite Member
    Posts: 20

    Hi, outwith the the production technicalities I feel that the area allotted to the grass is overpowering to the name "Wade", something a wee bit simplier would work a lot better and look more professional. I will watch this thread with interest.
     
  5. BeachysLawn

    BeachysLawn LawnSite Senior Member
    from VA
    Posts: 271

    Hey man, I agree with much of what has been said. It has an amateur look to it and is way out of balance design wise. If you imagine it with a pivot point in the center, it looks like it would fall off to the left.

    He is exactly right. The grass seems to come out of nowhere. I understand the connection with you being a lawn service but you want to be intentional with every element of your logo design. Never fall in love with an idea and require it to be part of the design if it does not add to the overall goal. In this case, the grass art completely overpowers the word "Wade" and needs to be reconsidered.

    I normally overlook these threads but I've been laid out sick all week so I have some extra time on my hands. I'm attaching a scratch logo I put together for you just to give you an idea of other stuff that can be done.

    I would encourage you to sit down with a blank piece of paper and just roughly draw about 15 different ways you could design your logo. Don't think too hard, just draw them out as they pop into your mind even if it seems stupid. Once you have finished that, look over the paper and start crossing out the ones you don't like until you only have one design left.

    Once you are down to one design, take another sheet of paper and draw variations of that design until you find one that you love.

    I know it seems like a lot of work but it really doesn't take that long and you will have a much better final product for putting in the effort.

    Hope this helps and good luck!

    wadelawncare.jpg
     
  6. wee alfie

    wee alfie LawnSite Member
    Posts: 20

    MCMmmkay, Good advice there from BeachysLawn and a fine example to get you thinking.

    BeachysLawn, I hope you get well soon.
     
  7. BeachysLawn

    BeachysLawn LawnSite Senior Member
    from VA
    Posts: 271

    Thanks, wee, I think I am on the mend.
     
  8. DCMmmkay

    DCMmmkay LawnSite Member
    from Indiana
    Posts: 57

    Hey guys, thanks for the input. I guess im more into the simpler look of mine. Yours is fine beachy, but its just not my style I guess. I want something, clean and clear that can be seen from the road easily. I might diminish the height of the grass though. I think that will allow my name to stand out together. Thanks!
     
  9. wee alfie

    wee alfie LawnSite Member
    Posts: 20

    MCMmmkay, once you have ammended your logo let's have a look at it.
     
  10. BeachysLawn

    BeachysLawn LawnSite Senior Member
    from VA
    Posts: 271

    The logo I put up was a quick design that was not intended to be used, but to get your mind on a different path. As a former designer I simply wanted to help you on the road to creating one that is perfect for you. Its your company, your logo, so if you are happy how it is, more power to you.
     

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