Here's the schedual most sod companies recommend for new sod after the first water in. First two weeks: Summer:: water four times a day for fifteen minutes each time (less if runoff occurs). Suggested times: 6 am, 9 am, 12 pm and 3:00 pm. Spring/Fall: water twice a day for fifteen minutes (less if runoff occurs). Suggested watering times: 7:00 am and 11:00 am. Second two weeks: Same schedule every other day. Third two weeks: Same schedule every third day.