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Newspaper services directory ads.

Discussion in 'Business Operations' started by General Landscaping, Feb 14, 2006.

  1. General Landscaping

    General Landscaping LawnSite Senior Member
    Posts: 802

    When advertising in the newspaper services directory, which approach has yielded the best results?

    Hook 'em with a line or question to get your ad noticed?

    List services performed in hopes they are looking for someone that offers "mulching"?

    Offer reliable, licensed, insured, english speaking service?

    Discount for % off XXXXX, or other discount gimmicks?

    What will get the phone ringing with buyers?

    A basic 5 line is running about $90/mo and does not leave much room for words that won't pull their weight. 2 lines are already accounted for with company name and phone #'s.
  2. walker-talker

    walker-talker LawnSite Platinum Member
    from Midwest
    Posts: 4,771

    I have the best luck advertising the list of services you want to market.
  3. willretire@40

    willretire@40 LawnSite Bronze Member
    from VA
    Posts: 1,387

    Ours is $99 for 8 days i guess that is why there is only about 6-10 companies in there.

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