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October Advertising

Discussion in 'Landscape Maintenance' started by buckrufr, Aug 26, 2010.

  1. buckrufr

    buckrufr LawnSite Member
    Posts: 25

    Is advertising for yard services for October worthwhile or is it like throwing money down a rat hole?

    I was set to spend just under $200 for an insert in the September newsletter for a retirement community where I live and work as a solo yard maintenance pro, when my ad preparer got overextended and couldn't make the deadline for the art for the printer.

    Now I'm wondering if I should give it another go for the October newsletter. I'm doing a trade of services for the artwork and copy, the charge for the right to place an insert into the newsletter is $125, printing 1500 black ink on 1-side of colored stock is $68, and my wife and I would spend 2 hours stuffing the insert into the newsletters.

    I plan to do an informational ad outlining what needs to be done in October and offering my services. I am seeking everyone's' advice: Good idea or Save my money for next year? Or perhaps there is a better promotional idea you can suggest? Thank you for your input. Sincerely, Buck
  2. OrganicsMaine

    OrganicsMaine LawnSite Senior Member
    Posts: 553

    I say why not. The cost for this is low, and if you get 1 job from it you made your money plus.
  3. georgiagrass

    georgiagrass LawnSite Senior Member
    Posts: 925

    You can advertise for fall clean ups.

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