Not necessarily. There is usually an A-1, an AAA, etc, etc for the same reason. How many customers you know pick the first name out of the phone book when looking for any type of contractor. (If they do, I wouldnt want them anyway.) Why dont you have "Progressive" all the same size (as the P), "Turf and Landscapes" underneath, and a picture of a tree(cartoon tree) on top of "Progressive" in 3 different stages of growth. This to me symbolizes growth, etc in the positive direction. It is my belief to make your business name as plain and simple to read as possible. Dont do anything "tricky" with the letters.