We're getting close to the start of the busy season here in Florida, so I thought I'd share what I'm going to do for 2009. 1. Equipment Changes-My 21" had a new transmission installed recently, and got a tune up. I was planning to go with a big ZTR this year, but I want to stay with small mowers like Justmowit, etc. Most of my lawns work fine with the 21". I'm thinking of buying a Honda or Exmark Commercial 21", and for the bigger lawns a 32" w/b or Wright Stander. That way, I can keep my 4x8 trailer and we wont have issues with the gates in this area. 2. Branding-I'm trying to brand the company as much as possible. I'm definitely having shirts made ASAP. Probably going to get some promotional stuff like pens and such. Also going to get ID cards for me and my helpers so my customers know who we are. We're going to get those armband holders so they don't interfere with anything. Also gonna get signs for the trailer and van. We're going to try using Facebook as an interface to interact with our younger clients, which we do have a lot of surprisingly. 3. Clientele-I'm planning to drop both of my PITAs who have crappy grass and dont water their yards. They dont care about their yards and are horrible to deal with. Ill pick up two better yards to replace them. 4. Foreclosures-Mowing foreclosures is very profitable right now because of the sheer volume of them. I know a realtor with hundreds of them and am looking in to taking over the mowing for them. I don't mind doing foreclosures at all so it's good for us. Thats whats planned so far. Let me know what you think 4.