Post Cards Mass Mailing

Discussion in 'Pesticide & Herbicide Application' started by ArizPestWeed, Apr 25, 2004.

  1. ArizPestWeed

    ArizPestWeed LawnSite Bronze Member
    Posts: 1,457

    Do any of y'all use the post card method to advertise your business?
    I just sent out 8,000 and I'm waiting for the response .

    What do y'all do ?
     
  2. TSM

    TSM LawnSite Senior Member
    from MA
    Posts: 707

    we do lots of postcards. thing to remember is you must be persistant.
    the first time you send a card it might get tossed into the trash without it being read. so you need to send on a regular basis to the same addresses.
    we send every 30 days (or so) most times we dont get a call untill the homeowner recieves our 5-6 mailing. I have asked, on occasion, why they waited until they received so many mailings to call, most say it was the first card they received....which i know is not true...they just tossed the others without reading them and didnt realize we had been mailing them monthly.

    its all a numbers game. the more you mail, the more frequent you mail the better the response

    good luck with your campaign
     

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