Potential Market

Discussion in 'Lawn Mowing' started by Mikes Lawn Landscape, Nov 15, 2003.

  1. Mikes Lawn Landscape

    Mikes Lawn Landscape LawnSite Senior Member
    from Texas
    Posts: 458

    Does anyone have any figures on % of households that use LCO for example say your area has a 100,000 households what % of them are potential customers. I know there are a lot of variables but a rough idea would be helpful. Maybe some of the Magazines have had an article about this or some of the Trade organizations
    :confused:
     
  2. MOW ED

    MOW ED LawnSite Fanatic
    Posts: 5,028

    Good question but demographics and location have alot to do with that number. You have to figure that a high density area like a city has lots of people and few who need or use our services. Obviously depressed economic area that are either urban, suburban or farm are not gonna have the funds to pay for us.

    I am not suying that you won't get a good ball park number but I wouldn't hang my hat on any number that has so many critical variables.

    I think Lawn and Landscape Mag does surveys like that, mayby you can try them. Good Luck
     

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