Pricing on Direct Mail

Discussion in 'Business Operations' started by smarino21, Mar 6, 2007.

  1. smarino21

    smarino21 LawnSite Senior Member
    Posts: 345

    What is a good number to pay per piece for 5.5 x 8.5 postcard with postage and there zip code and everything what is a good price to pay per piece total? .30
     
  2. ArizPestWeed

    ArizPestWeed LawnSite Bronze Member
    Posts: 1,457

    .50.............................cents
     
  3. fiveoboy01

    fiveoboy01 LawnSite Silver Member
    Posts: 2,988

    I met with someone from Verizon today.

    $0.08 per card, and this includes design, printing and mailing.

    20,000 cards per mailing is the minimum.
     
  4. JRSlawn

    JRSlawn LawnSite Senior Member
    Posts: 637

    8 cents no way what is the number of the person you talked to I will send out 100,000 at that price/ Does that include priting mailing and list generation please post or pm me the number
     
  5. fiveoboy01

    fiveoboy01 LawnSite Silver Member
    Posts: 2,988

    Yes you're right, I'm deaf. I couldn't hear him.

    1600 bucks per mailing divided by 20,000 is .08 per card. If you don't believe me, get your own calculator out.

    And if you read my post, you'd see that I said that includes design, printing and mailing.
     
  6. fiveoboy01

    fiveoboy01 LawnSite Silver Member
    Posts: 2,988

    I don't have the business card in front of me right now but if you really want the company name I can get it to you.

    I do know they mail out several(6-10) postcards of different businesses in one clear plastic packet, I'd assume this is how they do the mailing for a decent price.
     
  7. ATVracer

    ATVracer LawnSite Senior Member
    from Indiana
    Posts: 346

    Postcards cannot be that big.
     
  8. JRSlawn

    JRSlawn LawnSite Senior Member
    Posts: 637

    yeah get me that info
     
  9. fiveoboy01

    fiveoboy01 LawnSite Silver Member
    Posts: 2,988

    Same size as your standard postcard.

    Full color on BOTH sides.

    JRS, I'll get you the info late tonight or tomorrow morning.
     
  10. ATVracer

    ATVracer LawnSite Senior Member
    from Indiana
    Posts: 346

    The largest size a postcard can be is 4.5 inches tall and 6 inches wide. The size that smarino was describing would fall into the letter category.
     

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