I was wanting some advice from those with experience. This is my first year in business and I was wondering what kind of retention rate I can expect from year to year. I bought an exsisting service with 60 accounts in March and currently have 115 accounts. I am also looking for help on how to end the season. We have started to cool off, but some lawns are still growing well while others have slowed. I have had 3 customers say they are done for the season and will see me next year. About ten have requested to mow every other week till the end. Should I keep mowing all accounts that don't contact me every week until the leaves fall or it snows? Should I make the decision on when to stop mowing or let the property owner? It's kinda hard to not keep mowing, but I want to be fair to my customers and also fair to myself. Any advice for a "newbie" would be appreciated. I love this business!!