Today, I heard a radio spot for salesgenie.com that got me thinking about my marketing for next year. I want to purchase or buy a prospect list from a direct mail company to expand my client base and to tighten up my route. For those that have used a service like this who would you recommend and what advise would you give about using direct mail. Couple questions I have come up with already 1) Would you buy the list outright or rent it? 2) Can you print mailing lables directly from the list? 3) How is the data entry done for the lables? 4) Do you need special software to do this? Sorry these may be dumb questions for some of you but I have no idea where to start with this kind of marketing.