I was reading about the idea of selling clients an "Irrigation Plan" (design). And I am thinking that's a pretty good idea. May be a tough sell but at least with a plan, then you level the playing field when it comes to bidding. You win in several ways by convincing the client to have to create a plan for them. 1) You at least get paid for a small job (creating the plan). 2) Along with your plan, you take the opportunity to present them with your bid as well. 3) Now the other contractors can't just put in some cheap azz system. They are forced to bid on a complete, professionally designed system. Level playing field 4) At the time you present the plan, you also give the client a questionaire to ask all bidders. Focus on asking things you know that a lot your competion lack. Makes you stand out. 5) You already have an upper hand in the bidding process by looking very professional and knowing what you're doing. 6) If you win the bid, you get to install a system that YOU designed. Anyone do this? Think it's a good idea?