Social Media - Working for you?

Discussion in 'Landscape Lighting' started by INTEGRA Bespoke Lighting, Nov 10, 2012.

  1. INTEGRA Bespoke Lighting

    INTEGRA Bespoke Lighting LawnSite Platinum Member
    Posts: 4,102

    Wondering how many of you are actively using Social Media to promote and communicate with your clients? I have found it to be a good source of new leads and an excellent way to keep your base up to date.

    www.facebook.com/INTEGRAWorks (feel free to "Like" my page)

    I don't have a lot of time or patience for twitter, so I have linked my twitter feed to my FB page. Same with LinkedIn, which appears to be growing quickly and becoming more relevant with the expansion of their discussion forums etc.

    If you have a business facebook page, be sure to post the link on this thread. The more the merrier!
     
  2. Lite4

    Lite4 LawnSite Gold Member
    Posts: 3,104

  3. INTEGRA Bespoke Lighting

    INTEGRA Bespoke Lighting LawnSite Platinum Member
    Posts: 4,102

    I try to work the page at least a few times a week by posting links, info, notes, and images. Most of the fan growth has come from me promoting the page to my clients and personal FB friends. Once you have developed a decent fan base, then your posts and updates are being seen across a fairly vast social network. You will be amazed at how you slowly grow the base with people who just see your content through friends of friends. About 8% of our new leads this past year came from Facebook; not bad for free marketing.
     
  4. Lite4

    Lite4 LawnSite Gold Member
    Posts: 3,104

    8% !!!! Wow, now that made me sit up and take notice. Guess I'll be doing some promoting beginning with my client list for sure. I just have never really believed it was something that would actually pan out into anything solid. I figuired it as just more of a fad for ranting and raving about personal life and such.
     
  5. INTEGRA Bespoke Lighting

    INTEGRA Bespoke Lighting LawnSite Platinum Member
    Posts: 4,102

    There is good and bad in everything I suppose. I was a FB non-believer for some time, but once I started using it more, and for the right reasons (IMO), it became pretty clear how powerful it can be. It really does allow you to reach out far and wide and influence a much bigger demographic than you might have previously considered. Just be sure to post positive, relative, interesting and entertaining content rather than straight self promo stuff. By sharing and cross posting information you will attract a diverse fan base.
     
  6. irrig8r

    irrig8r LawnSite Platinum Member
    Posts: 4,533

    Linked In is working for me, but the interface is clunky and they are slow to update changes.

    Also, every time you turn around they want you to connect with someone you don't know... worse than FB in that regard.
     
  7. irrig8r

    irrig8r LawnSite Platinum Member
    Posts: 4,533

    And another thing about Linked In: lately I notice that Linked In users profile data now shows up in my Gmail Contacts files. I probably opted in to connect the two, but don't recall doing it.
     
  8. BrandonV

    BrandonV LawnSite Platinum Member
    Posts: 4,122

    Www.facebook.com/tomscreek

    I've been active posting mostly pictures and the like on Facebook. It's hard to know if its working but I have no doubt some of my clients are engaged and at the minimum like looking at the pictures.
     
  9. Ben Bowen

    Ben Bowen LawnSite Bronze Member
    from PNW
    Posts: 1,051

  10. Classic Lighting

    Classic Lighting LawnSite Senior Member
    Posts: 481

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