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Discussion in 'Business Operations' started by Mow&Snow, Oct 3, 2002.
What do u guys think of my flyer and tell me what you think.
text is too small to read....
Snow Plowing and Sanding for Most Driveways is only $30.00!
We are a small family based business
offering high quality workmanship at a reasonable price. This fall we are celebrating our eighth year in the yard maintenance business, and would like to thank our loyal customers and welcome new ones. We hope that we will be able to continue to serve the community for many years to come!
I put out about 2000 of these last year. I got a pretty good return. I print them myself in full color. I see many flyers out every year, but mine stand out because they are the only ones in color.
Kinkos said they wanted .75 each to print them for me.
That would be 1500 bucks! ouch...
Personally, there is too much copy. It is a little busy. I would use some bullets, blocking, formatting, borders, etc. to set some sections apart.
As for the printing, I am going to assume that you are pretty close to Portsmouth. Try these folks: http://www.minutemanpress.com/locations/index.html
You can get a 2 color flier, black and green, or red and green, etc for about $.13 per.... it is not 4 over 4 but it does come out nice for about 2X what you would pay for b/w.. they also have a location in Portsmouth..
Not to be critical, but I did some fliers like your'e and everybody said they were to busy too. I'd tone em down a bit, just the basics, use billets, plant ideas, dont explain so much. The more basic I make my fliers the better response rate I get. Go figure.
I agree with everyone else...very busy. Need to keep it more simple or people will simply lose interest. I would use color as you like and print them yourself to save the money.
When someone looks at it you have between 2-5 seconds to sell them. Think of how you respond to fliers and direct mail from unrelated sources.. chance are you respond to the most creative one and the one you see the most frequent (repetition).
I think that you have a very nice flier there. The main points stand out right away. The small print is fine. The customer will be sold on the headings then want to read the smaller print for details. Was it professionally done?
Sharp looking but just a tad "busy" as said before. They look professional not like some of the MS word documents some guys shoot out around here!! Good luck.