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Targeted neighborhood flyer

Discussion in 'Business Operations' started by DynaMow, Feb 13, 2006.

  1. DynaMow

    DynaMow LawnSite Senior Member
    Posts: 570

    targeting a certain neighborhood on my fathers mail route, been delivering this neighborhood for some 25 years, 175 houses, he is very well liked and known. Hit all houses last Wed with another flyer, I sold one job from those flyers today. Funny thing is this guy didn't know, my fathers last name (so didn't relate me to him). Has known him for 18 years but knows him as "Frank the mailman", so I want them to get the relation of my dad and me. Want to flyer this hood again this week and every week after that until the end of April.

    Not sure I like it, your opinions are important. So be honest, I'm a big boy.
    Do you think it is a good way to obtain business?

    Give me some suggestions I can change anything!

    06 Spring - picture2.JPG
  2. toac

    toac LawnSite Senior Member
    Posts: 350

    I just posted it in your other thread, but:

    I like the flyer. I know you said that Frank the mailman was well known there, but what about trying to make the logo bigger and the Frank the mailman a bit smaller. It's all about name recognition. Just a thought.

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