i ran into a friend, he's been in lawncare 20 years. nice guy, but certainly not the sharpest tool in the shed. of course it turns into a screaming match in the middle of the street every time i see him, but, it's fun. i asked him what his hourly/daily/weekly operating costs are. he said, "i don't know." i asked him what his policies are on certain issues. he said, "i don't have pre arranged policies on anything, i just deal with things as they come." he works 7 am till dark, solo, 6 days a week. sometimes 7. has nice stuff, insurence, and does a good job. but, again he has no clue on what it's costing him to operate, how much he's making, and has no policies whatsoever on payments, late fees, collection, rain, etc. he's just basically "winging it". he said my problem is, "that website you go to, it's screwing up your head. you are running a lawn company, not an IBM office." can you imagine that? can you run a business like this?