There is another active thread on here right now debating equipment choice for larger acreages and people always want to know exactly how quickly you can mow an acre with this mower vs that mower, but, in reality, how much is time itself really worth? I mow a pretty good sized shopping center. On a good day, I can mow it in about 90 minutes, and trim in 30 minutes or under. On a bad day, there is so much trash that picking it up takes almost as long as it does to trim. Every time it is trashy, I catch myself grumbling about how long it is taking, and how big a PITA it is, but the last time I mowed, I got to thinking about that, and realized that the paycheck is the same either way. The mowing itself doesn't take any longer, so I don't put any more hours on the machine, or burn any more gasoline. The extra time spent picking up the trash is basically just that, time. Sure, it is a little work, but the exercise is probably good for me, I just don't like doing it. I realize this principle doesn't apply to those with employees, then, the costs go on based on the time involved, but for solo operators, how much is your time actually worth? Debates rage on how much to charge per hour, and in many cases, the target rate and the actual rate are often different. But, does it really make any difference if, at the end of the day, you have turned what you consider to be a reasonable profit? If you stop and think about it, your time is only more valuable if you are so busy that you must turn down work because there simply aren't enough hours in the day. If, however, you are like me, and don't mow every day and still have enough time to stop at Sonic for a burger, then it actually isn't worth much, from a monetary standpoint. I think a lot of solo operators would be much happier if they concentrated more on the bottom line, and less on the time spent getting there.