Trugreen Pricing ?

Discussion in 'Pesticide & Herbicide Application' started by Hopper1124, Jan 16, 2003.

  1. bobbygedd

    bobbygedd LawnSite Fanatic
    from NJ
    Posts: 10,178

    our programs are 8 apps! here they are : #1 -pre-em with fert. #2 weed control. #3 pre-em . #4 fert(steps 2, 3, and 4 are in the same bag, but sold as 3 separate applications, as they all serve different purposes) . #5 grub/insect control. # 6 fert. # 7 grub/insect control. # 8 winterizer w lime. the name of the game is to make money, and our programs do. we charge $12 per thousand, x the 8 apps.
     
  2. Runner

    Runner LawnSite Fanatic
    Posts: 13,496

    Our program is 6 rounds. #1. 24-5-11 + Fe. #2 is same, with a pre-m. #3 is dimension w/ Fe. #4 is usually 24-5-11 w/ Fe (depending on lawn and watering conditions). #5 is post m w/ Fe. #6 is 24-5-11 w/ Fe again. Occasionally, I'll blast it with K on this ap. All insect and disease control aps are extra.
     
  3. Russ

    Russ LawnSite Senior Member
    Posts: 539

    In Indiana TG-CL does pay a commission. How much should lawn service cost? All you can get. It's not a necessity. It is a luxery. After you learn your cost of app/M, cost of doing business/hr, per/day, /week & per year, forget it. Your customers are buying a lot more than NPK, 2-4-D, and the use of your equipment. They are buying the sum total of your education & experience as well as the portion of your life it will take to complete the work. To arrive at price that is fair to your customer and to YOU, add:
    1. your cost of doing business
    2. the value of your education and experience
    3. the value of the portion of your life you are selling
    4. a number of dollars set to aside for the future when your value isnt as great as it is today. Can a service call be overpriced?? How much are YOU worth? The next time someone tells you XYZ CO. will do the job for $XXX less than you, Smile and say Yes, but I am worth my price.

    # of Service Calls? The customer alone determines the number of service calls. Most lawns would survive in some form with no service at all. Customers pay us to bring their grounds to meet their expectations. Maybe thats one call per year for broadleaf control, may be thats 10, or 12 service calls per year with spoon feeding, snow distribution evaluation, multiple soil testing of micro-climates, semi-annual aerations & slit seeding. There are a lot of different ways to make a living in this field. What works for you, may not work for me, and what works for me ..............
     
  4. $12 per 1000 sq/ft X 8 apps = $96 per 1000 sq/ft total for the year. That's more than tripple the national average. And 1 visit you do $36 per 1000 sq/ft.

    You sure you got your numbers right?

    From the looks of your program you are not practicing IPM, but just throwing out pesticides.
     
  5. bobbygedd

    bobbygedd LawnSite Fanatic
    from NJ
    Posts: 10,178

    tripple the national everage? so then, a 3000 sq ft prop, should go for $4 per thousand? or $12 per app? my programs, for a 3000 sq. ft prop, would cost $288. thats high? i think its perfect. i sell lots of em too
     
  6. 1grnlwn

    1grnlwn LawnSite Bronze Member
    Posts: 1,261

    TG price is irrelevant. They spend so little they can charge whatever they want. They use the cheapest matls and buy it cheaper than anyone on this site. Heck they get fert cheaper than my supplyer can buy it for. If they get behind just ghost a couple. Skip the back yard. They will sell to the cheapskates cheap and the (what ever it costs) high. And they will discount till you sign and then make sure you get less than you pay for. I offer 6 apps. We don't applicate in Late July and August due to drought.

    bobbygedd Do your customers know 3 apps are in one app? I have people that save flags to keep track of how many apps they get.
     
  7. bobbygedd

    bobbygedd LawnSite Fanatic
    from NJ
    Posts: 10,178

    no, i think u got it wrong. a 3 k prop is $36 per app x 8 apps=$288
     
  8. I can buy the 3-7,000M props but much bigger than your talking outragous pricing.

    No you read it wrong, you go to the house for 1 visit and do a lawn for $36 per 1000 sq/ft for that visit. 3 applications done at one time? You said you charge for all 3 indavidially.
     
  9. 1grnlwn

    1grnlwn LawnSite Bronze Member
    Posts: 1,261

    Location,Location,Location, Bobby you wouldn't sell any here. Average yard around here is 8000-10000 with higher rent in the 20000 sf range. Its funny though, an aveg. small yard for the season here is about $300 for the season 6 apps.
     
  10. bobbygedd

    bobbygedd LawnSite Fanatic
    from NJ
    Posts: 10,178

    they dont know 3 apps r in one bag. my prices are high? how much would u charge for a full program for 3k?
     

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