Try mine. www.h2ecolandscape.com

Discussion in 'Digital Marketing' started by Chrysalis, Nov 24, 2008.

  1. Chrysalis

    Chrysalis LawnSite Member
    Posts: 155

    Hey all..

    Please check out my sitre and tell me what you think! I love good and bad input so be totally honest ok! :)

    Marc

    www.h2ecolandscape.com
     
  2. KACYDS

    KACYDS LawnSite Senior Member
    Posts: 559

    Beautiful pictures. The site is wonderful, not cluttered, easy to navigate, very thought out. I give it a A+:cool2:
     
  3. JDUtah

    JDUtah LawnSite Silver Member
    from UT
    Posts: 2,636

    The home page does 2 things...
    1- it talk about your company over and over again
    2- it tells the customer what they should think problems are with other companies

    Neither of those helps motivate the customer to buy from you. The customer is only interested in themselves! They could care less about your company or your competitors. Tell them how they will be benefited by hiring you...

    You are close, but you told them ‘things’ that you offer that 'can' benefit them... tell them specifically their benefits, but leave it vague enough so they can imagine how good you will be...

    If you are saying "we" or "our company" without immediately following it up with "you" and "your", you are only halfway there.
     
  4. KACYDS

    KACYDS LawnSite Senior Member
    Posts: 559

    Great points, never thought of it that way.
     
  5. JDUtah

    JDUtah LawnSite Silver Member
    from UT
    Posts: 2,636

    I failed to mention it does look very well done. Good job! Colors fit nicely together. Just enough dynamics to feel professeional. Clean.

    Two more suggestions then I'll let you go.

    The Menu on the Services page seems to have a bug. I looks like a paragraph is floating? they overlap each other. See pic.

    Second, I suggest you put your name in the title of each page. That way searchers that have seen you around locally, that have seen any branding you have done, will see your company name in the search results. Something like "H2eco - Services" instead of just "Services".

    Anyways looking good. I hope it brings you tons of business!

    David

    Untitled-1 copy.jpg
     
  6. WebMan

    WebMan LawnSite Member
    from D/FW TX
    Posts: 11

    I agree wholeheartedly, I just re-wrote someone else's home page the other day on here, didn't you read the WHY of what I gave them as examples.
    Plus CAN THE MISSION STATEMENT UNLESS YOU ARE A MISSIONARY.

    I can think of NOTHING a customer cares about less than "your mission" I mean think about it, a lawn company on a mission :dizzy:
    Does that mean you attack a lawn like D-Day?

    Just kidding but read the re-write sample I did to just show how turning words like yours around can make them selling points instead of boring points and remember "features tell-benefits sell"!
     
  7. Kiril

    Kiril LawnSite Fanatic
    Posts: 18,308

    I disagree, and I haven't even looked at the site yet. A "mission" statement is a good place to detail your work ethic + food for spiders.
     
  8. Kiril

    Kiril LawnSite Fanatic
    Posts: 18,308

    I shouldn't have to say it .... VALIDATE YOUR CODE and take the validation conformance image off the site until it does. This is probably less your fault and more the fault of the template unless you have modified it, built it yourself, or added your own marked-up content.

    CSS appears to validate for the pages checked.

    Code is poorly structure .... and that is being kind, given it has no structure.

    Little or no conformance to accessibility standards.

    Probably other things, not really judging content here but what I did read I have to agree with JD. Too much horn tooting and ego stroking, probably will drive some customers away.

    Nice to see someone savvy enough to use resources available from the open source community. Please contribute something in return if possible.
     
  9. Kiril

    Kiril LawnSite Fanatic
    Posts: 18,308

    Pointing out a bug means nothing without an OS type and version, and browser type and version. :nono:
     
  10. JDUtah

    JDUtah LawnSite Silver Member
    from UT
    Posts: 2,636

    My bad...

    OS: Windows XP Media Center 2005 SP3

    Browser: IE7

    But it seems to be fixed now.
     

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